As a member of the Digital Marketing Solutions (DMS) team, your primary responsibility is to ensure the successful implementation, configuration, and growth of clients marketing platforms ecosystem. This role will partner with client stakeholders, DMS channel resources, and marketing technology colleagues to provide in-depth analysis, business justification, and recommendations on client’s overall marketing technology stack. This role will help deliver technology and data integrations across a wide assortment of platforms.
The Analyst will work directly with the Marketing Technology Strategist and will be instrumental in taking the technology enablement strategy from theory to practice. The Analyst will be responsible for managing the client deliverables tied to marketing technology enablement strategies such as tagging develop and documentation, platform and data layer specifications based on business requirement and data mapping and unification governance. Additionally, this role will analyze the overall customer experience and interaction to help define and optimize what data needs to be collected throughout the journey and how in order to continuously measure and improve the existing data sets and their capabilities in business application.
Perficient full-time employees receive complete and competitive benefits. We offer a collaborative work environment, competitive compensation, generous work/life opportunities and an outstanding benefits package that includes paid time off plus holidays. In addition, all colleagues are eligible for a number of rewards and recognition programs. Encouraging a healthy work/life balance and providing our colleagues great benefits are just part of what makes Perficient a great place to work.
More About Perficient
Perficient is the leading digital transformation consulting firm serving Global 2000 and enterprise customers throughout North America. With unparalleled information technology, management consulting and creative capabilities, Perficient and its Perficient Digital agency deliver vision, execution and value with outstanding digital experience, business optimization and industry solutions.
Our work enables clients to improve productivity and competitiveness; grow and strengthen relationships with customers, suppliers and partners; and reduce costs. Perficient's professionals serve clients from a network of offices across North America and offshore locations in India and China. Traded on the Nasdaq Global Select Market, Perficient is a member of the Russell 2000 index and the S&P SmallCap 600 index.
Perficient is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national, origin, disability status, protected veteran status, or any other characteristic protected by law.
Disclaimer: The above statements are not intended to be a complete statement of job content, rather to act as a guide to the essential functions performed by the employee assigned to this classification. Management retains the discretion to add or change the duties of the position at any time.
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