• Paid Search Strategist

    Job Location(s) US-WI-Milwaukee | US-WI-Milwaukee
    Posted Date 4 weeks ago(5/1/2018 3:40 PM)
    Job ID
    # of Openings
  • Overview



    Perficient Digital is an agency purpose-built to help companies who believe that Customer Experience (CX) is the defining strategic imperative of our day. Our full-service offering is flexible and designed to tackle our customers’ ever-changing, ever-increasing business challenges, making sure our execution never fails the strategic vision. These things are not mutually exclusive; we see them as one. Guiding choices, inspiring opportunities and fueling the customer experience takes clarity. But an increasingly noisy, complex business environment often clouds the vision of marketers today. The Age of the Customer is here to stay – for many, a “make or break” business environment where every customer interaction shapes your brand, day in, day out.  Make or break . . .  Proud to say we’re skilled at the former.


    Our network of offices across North America, as well as locations in India and China, will give you the opportunity to spread your wings, too.


    We’re proud to be publicly recognized as a “Top Workplace” year after year. This is due, in no small part, to our entrepreneurial attitude and collaborative spirit that sets us apart and keeps our colleagues impassioned, driven and fulfilled.


    Perficient Digital currently has a career opportunity for a Paid Search Strategist in one of our agency offices (Milwaukee, Atlanta, Ann Arbor).


    This individual plays an important role in leading (or assisting in leading) strategic direction and performance for select client accounts. Strategists take greater leadership and strategic initiative on accounts, owning the responsibility of client relations and strategic direction. Strategists may also own similar responsibilities on minor portions of designated flagship accounts as directed by the team leadership.


    Account Management:

    Develop and maintain strategic roadmaps for select accounts

    Implement strategies within client paid search accounts, including campaign building, account restructuring, expansion, optimization, testing and experimentation, etc.

    Maintain an ideal standard or quality and accuracy in the work

    Track account performance to ensure ongoing progress and that client goals are being met

    Share recommendations with clients, based on data

    Client Management:

    Interact with clients in a professional, courteous and service-oriented manner.

    Manage client expectations and engagement through planning, roadmaps, etc.

    Provide ongoing analytical reports for clients (email, monthly reports, client calls, etc.) and assist in preparing agendas and deliverables for client visits/calls/presentations when necessary

    Teammate development:

    Take an active role in training new hires and interns, as needed

    Share insights with team and help train colleagues on breakthroughs and best practices

    Business Development:

    Participate in brand outreach and thought-leadership initiatives (blog and newsletter articles, case studies, speaking engagements, conferences, etc.)

    Assist with prospecting and onboarding initiatives with Senior Strategists and Director (audits, RFPs, discovery calls, deliverables, sales collateral, etc.)


    Minimum Qualifications:


    2+ years experience managing SEM accounts (agency preferred, but not required)


    Perficient full-time employees receive complete and competitive benefits. We offer a collaborative work environment, competitive compensation, generous work/life opportunities and an outstanding benefits package that includes paid time off plus holidays. In addition, all colleagues are eligible for a number of rewards and recognition programs including billable bonus opportunities. Encouraging a healthy work/life balance and providing our colleagues great benefits are just part of what makes Perficient a great place to work. 


    More About Perficient


    Perficient is the leading digital transformation consulting firm serving Global 2000 and enterprise customers throughout North America. With unparalleled information technology, management consulting and creative capabilities, Perficient and its Perficient Digital agency deliver vision, execution and value with outstanding digital experience, business optimization and industry solutions.


    Our work enables clients to improve productivity and competitiveness; grow and strengthen relationships with customers, suppliers and partners; and reduce costs.  Perficient's professionals serve clients from a network of offices across North America and offshore locations in India and China. Traded on the Nasdaq Global Select Market, Perficient is a member of the Russell 2000 index and the S&P SmallCap 600 index.


    Perficient is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national, origin, disability status, protected veteran status, or any other characteristic protected by law.


    Disclaimer:  The above statements are not intended to be a complete statement of job content, rather to act as a guide to the essential functions performed by the employee assigned to this classification.  Management retains the discretion to add or change the duties of the position at any time. 


    IMPORTANT INFORMATION: Applicants should ensure that their e-mail settings will receive e-mail from the iCIMS system otherwise, you could miss critical communications related to your application.


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